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Who Is the CEO of Wheels?

Elevate Cycling |

If you’ve come across the brand Wheels—whether through its bike-sharing services or urban mobility solutions—you might be wondering: who is the CEO of Wheels? Leadership plays a major role in shaping a company’s vision, innovation, and customer experience. Let’s break it down so you know exactly who is at the helm of this mobility brand.

Current Leadership of Wheels

Wheels, the micromobility company, was co-founded by Jonathan and Joshua Viner, who previously founded DogVacay. Jonathan Viner has served in the role of CEO, guiding the company’s strategy and expansion. Under his leadership, Wheels has focused on last-mile transportation, providing seated e-bikes as a safer, more accessible alternative to traditional e-scooters.

Why the CEO Matters to Riders

Knowing who is the CEO of Wheels helps customers and partners understand the company’s direction:

  • Safety-first design: The leadership team prioritized seated designs to improve stability compared to scooters.
  • Partnerships: The CEO has overseen collaborations with cities, campuses, and corporate programs.
  • Customer focus: Innovation in app integration and rider support reflects leadership’s hands-on approach.

Wheels and Helbiz Merger

In 2022, Wheels merged with Helbiz, a global leader in micromobility. As part of this merger, leadership roles shifted, and Helbiz integrated Wheels under its broader corporate structure. This move expanded Wheels’ reach and provided additional resources for product and service development.

Final Thoughts

So, who is the CEO of Wheels? The company was led by co-founder Jonathan Viner, and following the merger with Helbiz, leadership has been integrated into the Helbiz executive team. For riders, this means stronger global infrastructure and continued focus on safe, reliable micromobility solutions.

FAQs

1. Who founded Wheels?

Wheels was co-founded by brothers Jonathan and Joshua Viner, entrepreneurs with experience in consumer-focused startups.

2. Is Wheels still an independent company?

No. Wheels merged with Helbiz in 2022, becoming part of a larger micromobility network.

3. Does the CEO change affect customers?

Not directly. Riders still access Wheels services the same way, but the merger with Helbiz provides stronger backing and global support.