If you’re asking “who owns Trek Bike Company?”, you’re probably a cyclist who’s not just interested in riding—you care about the brand behind your gear. Trek is one of the biggest names in cycling, and knowing who controls it can help you trust the quality, innovation, and future of your next purchase. Let’s uncover the details.
The Ownership of Trek Bicycle
Trek Bicycle Corporation is a privately owned, family-run company. Founded in 1976 in Waterloo, Wisconsin, it remains under the control of the Burke family. Richard (Dick) Burke co-founded the company, and today, his son John Burke serves as the President and CEO.
What This Means for Riders
Because Trek is family-owned rather than publicly traded, decisions are made with a long-term vision instead of short-term shareholder profit. This often translates into:
- Consistent product innovation – Trek invests heavily in R&D, producing some of the most advanced bikes on the market.
- Strong dealer network – Their independence allows them to focus on supporting local bike shops worldwide.
- Brand stability – Riders can trust that Trek’s values of quality and performance remain steady.
Trek’s Global Reach
While its headquarters are still in Waterloo, Wisconsin, Trek bikes are now sold worldwide. The company owns several sub-brands, including Bontrager (components and accessories) and Electra Bicycle Company (stylish cruiser and lifestyle bikes).
Why Riders Choose Trek
Knowing that Trek is still guided by the Burke family reassures many buyers that the brand isn’t just another corporation. Trek continues to focus on:
- Cutting-edge technology for road, mountain, and electric bikes.
- Pro-level partnerships with world-class cycling teams and athletes.
- Commitment to sustainability and cycling advocacy worldwide.
FAQs
1. Is Trek publicly traded?
No, Trek is privately owned and not listed on the stock market.
2. Who is the current CEO of Trek?
John Burke, son of Trek co-founder Richard Burke, currently serves as CEO.
3. Does Trek own Bontrager?
Yes, Bontrager is Trek’s in-house brand for saddles, wheels, helmets, and cycling accessories.
